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“a powerful visibility campaign rooted in joy, resilience and celebration...”

HOUSTON, TX (May 22 2024) – The Greater Houston LGBTQ+ Chamber of Commerce is proud to collaborate with Chamber Member and Creative Partner, Soneja Creative, for the second year on the Show Your Pride Campaign celebrating Pride Month and the LGBTQ+ community. The campaign will be celebrated at the official launch event on Thursday, May 23 at Lightnin’s Good Times, 1201 Saint Emanuel from 5PM – 7:30PM. The event is sponsored by IKE Smart City.

The Show Your Pride captures, through photography of LGBTQ+ and Allied individuals, the strength, joy, courage inherent in embracing one’s true self or in their support of the LGBTQ+ community. Highlighted with the photos are each person’s three powerful words in response to “What Pride Means to Me.” The Show Your Pride photos are displayed at

"The Show Your Pride campaign is a powerful visibility campaign that is rooted in joy, resilience and celebration for the LGBTQ+ community,” said Tammi Wallace, Co-Founder, President & CEO, Greater Houston LGBTQ+ Chamber of Commerce. “We are proud to partner again this year with Soneja Creative and IKE Smart City as well as our other collaboration partners to bring this visibility campaign to life during Pride Month. Considering the repeated attacks that the LGBTQ+ community is continually facing, we need now more than ever, to celebrate community and this campaign is just that…a celebration of community.”

With our second year of the Show Your Pride campaign, I am thrilled to witness its growth and impact within the LGBTQ+ community and beyond. This initiative continues to serve as a beacon of visibility, showcasing the diverse faces and stories that embody the essence of Pride, said Chandrayee Soneja, Founder & Creative, Soneja Creative. “With a new backdrop and fresh faces, we strive to amplify our message of inclusivity and acceptance. Each photo not only captures a moment but also represents a journey, a story, a testament to the resilience and strength of our community.”

“IKE Smart City is proud to once again be a part of the Show Your Pride campaign and spread its powerful message across our entire network of kiosks in Houston. Since our inception, we have committed to supporting the arts by showcasing the work of emerging & diverse voices. This collaboration allows for the photography of the LGBTQ+ and Allied community to reach a much larger audience through our platform, helping spread their messages of strength, solidarity and joy, a partnership committed to supporting the arts, and local business community.” –IKE Smart City CEO, Pete Scantland

The campaign will run on the 184 IKE Smart City electronic kiosks across the city during Pride Month. The kiosks in Montrose will include a wrap celebrating the Show Your Pride campaign and Pride Month. In addition, the Houston Dynamo & Houston Dash will highlight the campaign during June on the north side of Shell Energy Stadium. There will be a walking exhibit of the Show Your Pride campaign during the Chamber’s signature Pride Month event, Pride In Business Celebration, on June 7th at the Hilton Americas.

Along with campaign partners, Greater Houston LGBTQ+ Chamber of Commerce and Creative Partner, Soneja Creative, as well as IKE Smart City, other collaboration partners for the 2024 campaign include Council Member Abbie Kamin, Like Minds Communications, Houston Dynamo & Houston Dash and Cosmo Cool Concepts and campaign sponsor, HP. The campaign will proudly be displayed during Pride Month through the efforts of these partners who are committed to celebrating the LGBTQ+ community through this beautiful visibility campaign.

The Chamber invites the community to participate in an event celebrating the official launch of the 2024 Show Your Pride Campaign.

Learn more about the Show Your Pride Campaign at



Additional Info

Media Contact : Tammi Wallace | Cell: 713-301-2266 |

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